Launch with Confidence in the UAE

Strategic advisory, regulatory leadership, and execution for healthcare market entry and expansion

HABR partners with investors, multinational healthcare companies, and industry leaders to navigate complex regulatory environments and establish high-value operations.
We bring structure to critical decisions, control to regulatory processes, and precision to execution — ensuring every project is delivered with clarity, compliance, and confidence.
A structured approach to market entry, regulatory control, and operational execution.

HABR provides integrated, end-to-end solutions for healthcare businesses and professionals, from market entry to operational excellence and long-term growth:

This approach ensures clients achieve clarity, compliance, and measurable results across all stages of their healthcare ventures.
Market Entry Strategy & Feasibility

Establish a Clear and Commercially Viable Market Direction

We define the right entry strategy by aligning your objectives with regulatory frameworks, market dynamics, and investment priorities — ensuring a clear and commercially sound direction.
Market Entry Strategy & Feasibility
Operational & Regulatory Readiness
Operational & Regulatory Readiness

Navigate Compliance Requirements with Precision and Control

We lead all regulatory processes with UAE authorities, ensuring full compliance, controlled timelines, and a seamless approval pathway.
Business Setup & Execution

Build and Launch Your Operations with Full Alignment

We manage the complete setup process from structuring to operational readiness delivering a fully compliant and efficiently executed market entry.
Business Setup & Execution
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Facility Development & Manufacturing Support

Create Scalable Infrastructure for Sustainable Healthcare Operations

We support the establishment of healthcare facilities and manufacturing operations with a focus on regulatory alignment, operational integrity, and long-term viability.
Market Access & Distribution Structuring

Enable Efficient Product Movement and Market Reach

We design compliant pathways for product entry and distribution — enabling efficient and controlled access to the UAE market.
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UAE Service
Strategic Partnerships

Connect with Key Stakeholders to Drive Growth Opportunities

We facilitate access to key stakeholders, partners, and decision-makers — creating meaningful opportunities for growth and regional expansion.
WHO WE WORK WITH

HABR partners with a select group of clients who require precision, discretion, and a high level of regulatory and operational control.

Investor Market Entry

Healthcare Investors & Investment Groups

Investor Market Entry
We support investors seeking to enter or expand within the healthcare sector through structured strategies, controlled execution, and risk-managed market access.
Pharma Market Expansion

Pharmaceutical & Life Sciences Companies

Habr work with 3
We work with manufacturers and healthcare companies looking to establish compliant operations, navigate regulatory frameworks, and expand into the UAE and U.S. markets.
Product Regulatory Pathways

Medical Device & Healthcare Product Companies

Product Regulatory Pathways
We support companies requiring regulatory clarity, market authorization, and structured entry into highly regulated healthcare environments.
Healthcare Operations Setup

Healthcare Operators & Providers

Healthcare Operations Setup
We partner with healthcare groups establishing clinics, hospitals, and specialized medical facilities ensuring full regulatory alignment and operational readiness.
Global Market Expansion

International Companies Expanding Regionally

Global Market Expansion
We act as a strategic partner for global companies entering new markets, providing local expertise, regulatory leadership, and access to key stakeholders.

HABR works with a limited number of clients to ensure each engagement receives the level of focus, access, and execution it requires.


This allows us to operate with precision, maintain discretion, and deliver results at the highest standard.
Contact Us
Where Do You Want to Grow
Where Do You Want to Grow?

Choose your destination and discover tailored solutions designed for your success in each market.

Dr. Zuhdi

Dr. Zuhdi Khalil Sawalhi is a globally recognized pharmaceutical executive with nearly five decades of leadership experience across pharmaceutical manufacturing, GMP engineering, quality systems, regulatory compliance, and corporate management.

Throughout his career, he has led the design, construction, validation, and commissioning of GMP-compliant pharmaceutical facilities across the Middle East and Europe, meeting WHO, EU-GMP, US FDA, and GCC regulatory standards.

From 2013 to 2024, Dr. Zuhdi served as Chief Executive Officer of ADCAN Pharma in Abu Dhabi, where he played a key role in developing a modern pharmaceutical manufacturing facility aligned with international regulatory expectations and future oncology production requirements.

He is also the Founder and CEO of several pharmaceutical consultancy and project management organizations across the UAE, Malta, and Palestine. As an authorized USAID advisor, he has supported pharmaceutical companies worldwide in plant design, technology transfer, validation, regulatory compliance, and operational excellence.

Dr. Zuhdi is widely respected for his technical expertise, strategic vision, and strong commitment to quality in the pharmaceutical industry.

Dr. Zuhdi Khalil Sawalhi

Pharmaceutical Manufacturing, GMP Engineering & Regulatory Compliance Expert
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Dr. Yasser

Dr. Yasser Malas is a highly experienced pharmaceutical industry professional with more than 38 years of expertise in sales, marketing, export management, commercial strategy, and business development across the Middle East and North Africa.

Throughout his career, he has played a key role in regional market expansion, strategic partnership development, and commercial operations for leading pharmaceutical organizations. His strong industry knowledge, extensive regional network, and deep understanding of pharmaceutical markets have positioned him as a trusted advisor and business partner for companies seeking growth opportunities in the MENA region.

As General Manager of MALAS Healthcare FZ-LLC in Dubai, Dr. Yasser leads business development initiatives and supports healthcare and pharmaceutical companies in expanding their presence across regional markets. His long-standing experience and strategic insight add significant value to organizations looking to enter, grow, or strengthen their operations in the healthcare sector.

Dr. Yasser Malas

General Manager | Pharmaceutical Business Development & Commercial Strategy
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Adel-Jazane

Highly driven Business Administration Specialist, Adel plays a key role in supporting HABR’s operational efficiency and strategic growth. With a strong background in business management, he brings valuable experience in project management, process optimization, financial planning, and team coordination.

 

Adel’s expertise has contributed to streamlining internal operations and implementing effective solutions that enhance productivity and performance. His ability to manage complex tasks and support organizational goals makes him an essential part of the team’s continued success.

Fluent in Spanish, highly proficient in English, and skilled in Arabic, Adel enables effective communication across diverse clients, partners, and stakeholders. His multilingual capabilities support HABR’s global presence and help strengthen relationships across different markets.

Known for his leadership, problem-solving skills, and commitment to excellence, Adel consistently delivers results while driving continuous improvement. His dedication and professionalism make him a valuable asset in achieving HABR’s vision for growth and innovation.

Adel Jazane

Senior Executive Business Developer
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Leslie Orr

Highly experienced global real estate professional with over a decade of leadership across international markets, Leslie Orr has managed teams spanning more than 20 countries. Her expertise includes portfolio optimization, lease negotiations, asset disposal strategies, and site acquisitions for major multinational organizations.

Leslie spent 14 years based in Dubai, where she held senior leadership roles including Head of Corporate Real Estate for the U.S. operations of an international financial institution. Throughout her career, she has worked with leading firms such as CBRE, Standard Chartered Bank, Core Savills, and Engel & Völkers, gaining extensive experience across both corporate and brokerage environments.

She holds a BA in Economics from Wells College, along with multiple professional certifications and licenses including Virginia and Dubai Real Estate Licenses, GMS-T Certification, and NCREA Certification. Her background has enabled her to lead large-scale real estate initiatives across Africa, the Middle East, and Pakistan.

Leslie is known for her ability to lead high-performing teams, drive strategic real estate decisions, and unlock value across portfolios. She has also trained professionals globally in lease negotiation, reporting systems, and real estate best practices, contributing to the growth and development of industry talent worldwide.

Leslie Orr

Senior Partner
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H.E-Engineer-Ali

Highly accomplished executive with over three decades of experience across government and international sectors, H.E. Engineer Ali bin Towaih AlSuwaidi has held key leadership roles in energy, maritime, investment, and sustainability industries. Throughout his career, he has worked with government entities, economic authorities, and global organizations, building extensive expertise in operations, business development, and strategic leadership.

Ali bin Towaih AlSuwaidi holds a Bachelor of Science in Electrical and Electronics Engineering from the Wentworth Institute of Technology (WIT) in Boston, graduating with High Honor in 1992. He began his career in the energy sector before progressing into senior roles at Dolphin Energy and later transitioning into the investment sector as Executive Director at TECOM Group, where he contributed to the development of sustainable and renewable energy initiatives.

He has held senior leadership positions including Vice President at Drydocks World and General Manager of Dubai Maritime City, and later served as Director General at AFZ. His experience spans multiple sectors including energy, logistics, construction, maritime, and business development, supported by his strong professional network and industry reputation.

Known for his leadership, strategic vision, and ability to drive growth, he has supported the development of industries and organizations across the region. His contributions and achievements have been recognized through multiple awards, reflecting his commitment to excellence and impactful leadership.

H.E Engineer Ali bin Towaih AlSuwaidi

Managing Partner
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HEIDI-ATRACH
Highly motivated individual with over a decade of experience across a myriad of different industries. As a Business Development Manager for Dubai Science Park (DSP), she was involved in the registration and establishment of companies across Healthcare, Energy and Environment, and Oil & Gas industries.
Heidi Atrach’ experience has equipped her with the knowledge necessary to understand the business landscape in the United Arab Emirates (UAE) and the Middle Eastern and North African (MENA) regional market. Her time with DSP has allowed her to consult multiple companies on how to start up their businesses in the UAE and to solve all bureaucratic issues.As the founder of Heidi Atrach Business Relations, it is her top priority to ensure customer satisfaction as well as to provide clients with the social capital necessary to succeed in the UAE/US. As a proud resident of the UAE for over 2 decades, along with her decade worth of experience, she can help your company find a foothold in the MENA market in the beautiful country of the UAE!

Heidi Atrach

Founder & Managing Partner
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